 Wysłany: Sob 22:37, 16 Kwi 2011 Temat postu: How to win the first battle, the regional market |
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How to win the first battle, the regional market? Liu Tian-performing regional manager, was ordered to expand to adjacent markets, A, A Liu Tianhua land resources and the market comparable to the original, this time, executives determined to win, mission to the most outstanding manager. With any of the performance of their own, coupled with the consumer market based on two comparable, Liu Tianhua confidence. Unexpectedly, soon shot to defeat and go, which makes full confidence in Liu Tianhua suddenly flew into a panic. In order to not making the same mistake, A company's market has become the win the first battle, why should the regional market lost the first battle of the impact of very large new markets. The above is a typical example. Therefore, the regional market seems particularly necessary to win the first battle, it is important. What is the first battle win now a ones devour the small, fast fish eat slow fish age, the rate of success and failure in today's Who can grab market opportunities, who will often be able to gain more market initiative, who will be able to battle in the fierce market in an invincible position. Win the first battle the regional market, and stress is that the efficiency and speed. win the first battle, the regional market is a perfect reflection of the strategy and tactics, including a very rich content, which not only means a new development of the regional market for the first time it hit the ground running; but also refers to the original regional market through new products once again a big success after the listing. Win the first battle is not only a courage and vigor, but also a decisive and courageous. win the first battle of Lee strong regional market to build their own dream of things that many companies in the increasingly intense competition in the market today, and to become courage to do a strong regional brand, some manufacturers have also become an urgent pursuit of the reality, and win the first battle, the regional market is vendors to realize their dream of an important part of this. Win the first battle, the regional market both for business or for the sales team, it has extraordinary significance: 1. To inspire the confidence of distributors and marketing personnel and courage. Win the first battle, the market can be greatly mobilized the enthusiasm and initiative, to encourage dealers, marketing staff in one go so deep to do through the market, made up to focus on the market, the market model, mature market. 2. fast in the end the formation of high coverage, and high market share, the formation of competitive advantage in the terminal. With win the first battle, the enemy can overwhelm the momentum, the promotion of the role played like gangbusters, and then quickly cover the channels of the products of all aspects of the distribution rate increase market and ultimately increase market share. 3. can be formed rapidly in the consumer groups brand influence. With the first battle victory, for wider regional market, 4. to allow the market to quickly access high-speed development period. Take this chance to win the first battle, can greatly shorten the product introduction, to promote rapid product into the growth, maturity, and to push them together quickly into high profit and high return on stage, and thus make more stable and close vendor relationships. 5. For the competitors, able to effectively win the first battle, and consumer groups in the formation of the terminal market entry barriers, then a better against competing products, and its effective segmentation, while rapidly gaining on competitors corner of the market building protective barriers insurmountable. regional market represents a momentum win the first battle, or a momentum of its biggest role is the ability to pre-emptive strike, to win the opportunity, to pre-conceived, can be quickly against a competitor to gain a more favorable market competitive position and gain market compete in the first round victory. very first battle of the disadvantages very first battle, will crack down on dealers and sales staff confidence and morale, but also in the minds of consumers leaving a bad image, brand image and reputation will be undermined, the market made of cooked rice, the cost of restarting a larger market. Liu Tianhua numerous examples of fully reflects the first battle of the big disadvantages, contrasting the importance of winning the first battle. Therefore, the regional market is not the first battle was a replay win the race opportunities,MBT schuhe preise, its greatest feature is the close combat with competitors, and close combat, the outcome of the market, the success of far-reaching. 1 2 3 [b] page 2 |
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